Arizona Cardinals Lower Thirds

This project was used to display information about the Arizona Cardinals team on the screen during a game. The lower thirds is the different steps the flag can take to display different amounts of information to the viewer.

This project was created with Photoshop, Illustrator, After Effects and Premiere Pro.

*Conceptual Student Work

Creative Brief

The creation process for this project started with research of the Arizona Cardinals, their brand identity and audience information.

Storyboards

  • Tier One

    The one tier is what first appears on the screen with the initial information about the team.

  • Tier Two

    The tier two storyboard displays the movement and positioning of the second tier, which is used to display information about the team.

  • Tier Three

    The third tier is used to displays any additional information about the team. It takes a slightly longer time to appear on the screen.

 

Arizona Cardinals Lower Thirds

This project was created to appear on the screen during a game, showing information and updates about the team.